As one of Britain’s highest-profile charities, Children in Need and its annual BBC telethon have inspired some pretty ambitious fundraising escapades.
In 2010, for example, York radio presenter Adam Tomlinson pulled off a stunt that was inspired by the classic novel 80 Days Around the World. He challenged himself to spend five days travelling through Yorkshire in 80 different ways, using everything from an ice cream van to a skateboard to complete his madcap journey.
There’s no need to go to such extremes, however, to raise cash for this worthy cause. It’s such a well-known and well-loved one that you’re sure to have people reaching into their pockets as long as your fundraising activity is reasonably imaginative and you make it obvious that your efforts are in aid of Children in Need.
Fundraising with Pudsey Power
Children In Need’s bandaged teddy bear mascot Pudsey, who was named after the home town of the BBC graphic designer who created him, has been a feature of the appeal since the mid-80s. Nothing says Children in Need more than this familiar cuddly character, so it’s a good idea to have him present in some way to draw attention to your fundraising and encourage people to give.
- If you’re a whiz in the kitchen, why not bake some Pudsey-shaped biscuits or gingerbread bears to offer to people in return for a donation?
- A good way of making use of Pudsey in the workplace is to draw giant outlines of him and place them in various departments around the building for people to throw their loose change into. You could even make it a competition to find out which section of your business has the most generous workers!
Pudsey Bucket Collection
A Pudsey costume can transform a straightforward charity bucket collection into a feast of fun. It needn’t look exactly like him – a bear costume from any fancy dress shop can be made to look like Pudsey by tying a spotted piece of white cloth over the right eye and attaching two balls of black material to the belly for buttons. Children love a giant Pudsey, so putting a sign around his neck offering them hugs and photo opportunities in return for donations from their parents should generate a lot of interest.
A Real Treat of a Fundraising Event
For parents of young children, a teddy bears’ picnic in aid of Children in Need is a great way of getting into the spirit of the event.
Suggest to your parent-toddler group leader or nursery teacher setting aside a session for everybody to enjoy their favourite picnic foods and drinks alongside their favourite cuddly toys from home.
Ask everyone taking part to write down what they’d like to eat and drink, then ask everybody to pay an amount slightly above what you estimate it will cost to buy everyone’s choice of refreshments, so that you can donate the surplus amount to the charity.
Fundraising activities on the day of the picnic could, of course, include an appearance by everyone’s favourite bear himself!